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Christmas campaign with digital and physical invitations

Including a Christmas concert

At the beginning of December, Hedvigslund Church focused on informing about gatherings that were held on December 16-18. Christmas packages with wrapped candles were prepared. There was also a small greeting with the wish of a Merry Christmas.

A group of about 10 people wrapped 760 packages which were then distributed to those who lived in the vicinity of Hedvigslund Church and to members’ neighbors and friends.

At the same time, digital advertising was also carried out via Facebook, reaching several thousand people in the Gävle area.

The result was that the Christmas Concert on December 16, 2023 was so full that it was necessary to bring in about 40 extra chairs from the Café.

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